Kimberly Branson, Vice President of Business Architecture and Strategy at Medica, a Minnesota based health plan, tells a remarkable story of agility and speed to market. Medica was able to resurrect more than 80 distinct benefit plans when there was a sudden regulatory shift under the ACA. And this was all done inside of two weeks.

In this video you will learn:

  • How Medica utilized the agility necessary to rapidly respond to changing regulations
  • The customer satisfaction that resulted from restoring the products their members were comfortable with and already using
  • The unique reuse and component nature of HealthEdge solutions that enabled Medica to turn on a dime

The plans are called “Zombie Plans” because they wouldn’t die. Hear more about the lightning fast response Medica used to changing market conditions.
















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